Sustainable and Eco-Friendly Brands to Know for Earth Day

When it comes to sustainable fashion, there’s a lot of talk about organic cotton or recycled polyester, but given that Earth Day is this week, it makes for the perfect opportunity to spotlight some brands that are defining what it means to make more sustainable fashion from production to execution.


Known for their fresh vegan leather 'fits, sustainability is at the heart of It-girl label Nanushka. The brand commits to a circular economy by incorporating recycled materials and maintaining production close to its Budapest headquarters, plus they pledge to produce fully sustainable collections by the year 2025.

Stella McCartney

Stella McCartney, known for her long-standing commitment to operating a modern and responsible business, is challenging the fashion community to be agents of change by creating luxurious products in a way that is fit for the world we all live in today, and for the future.


Though Ganni does not identify as a "sustainable fashion brand" they are committed to minimizing their social and environmental impact. The last year has seen Ganni introduce over 30+ responsible initiatives, including a take-back scheme, rental platform & introducing more certified, organic & recycled fabrics into our collections.

Mara Hoffman

In 2015, Mara Hoffman decided to use her brand to focus on mindful consumption habits, while maintaining an ethereal, high-fashion vibe. Since then, she has begun using organic, recycled, and regenerated materials.

& Other Stories

When shopping & Other Stories, be sure to watch out for the term "sustainably sourced material" or "organic cotton" in all caps beneath the product name. Additionally, & Other Stories has committed to becoming climate positive across its entire value chain by 2040 at the latest. Read more about its initiatives here


This fair trade, women-led jewelry brand empowers Kenyan artisans by using mobile technology to connect them with the global marketplace, improving production capacity and sustainably increasing capacity for income.

Your next outfit idea is one click away.

Explore the hottest trends and must-have pieces our style editors are loving right now.