Dopamine dressing is here to stay—these are the bold colours to shop now!

The highly-saturated hues that took over this year aren’t going away any time soon. The dopamine dressing trend will continue into the next season, which means you can get even more mileage out of your favourite mood-boosting styles. We’re sharing the bold colours to invest in to wear now and later. 

From zesty orange and bold red to bright pink and green—these high-impact hues will have you kicking off the new season on a strong and stylish note. Get a head start on the trend and add styles in feel-good shades to your cart that’ll carry you from this season into the next. 

Bright Pink

Bright pink is having a major moment right now, and the colour’s popularity is only gaining momentum. If you haven’t snapped up styles in the shade yet, now’s the time. It’ll instantly perk up your outfits. 


Fashion-forward and fun, limeade is a punchy colour that’ll instantly create standout looks. Pairing it with blue denim will create a nice contrast and let the saturated shade really pop. 

Kelly Green

An intense, pure green is a powerful shade that’ll bring a fresh feel to your outfits. Whether you decide to work it into your wardrobe with apparel or accessories—it’ll make an impact. 

Zesty Orange

Orange is in! You’ll make an instant impression in this colour. It’s bold, it’s playful, and it’s sure to make you smile. Don’t want to go for a full citrus look? Orange accessories will liven up everything from jeans to cargo pants.

Bold Red

Last but certainly not least is bold red, and it needs to be on your radar, stat. If you’re not ready to rock red head-to-toe we love it paired with neutral browns and tans. It’s a more subtle approach that always makes for an ultra-chic look.

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