Playtex - "A revolution in full support! Now you can get wirefree comfort and shaping without sacrificing fit and support all thanks to the Playtex Soft Comfort Band and patented knitting technology. All-over full support without wires and the Comfort Band gently flexes to move with you. Knit-in, targeted 2-ply side and back support, so you look your smoothest and shapeliest from every angle. Ultra-thin foam cups stretch for fit flexibility and the 3-option hook-and-eye back close and adjustable straps provide for a customized comfort. The Comfort-U design keeps straps and back in place. "