Young, fun and modern, MSGM evokes a playful feel with Massimo Giorgetti’s contemporary designs and use of contrasting bright colours. Ruffles and frills were seen throughout MSGM’s AW17 show, with the designer favouring a more structured variety for maximum effect. This pink cotton ruffle trim dress from MSGM features a plunging neck, a v-back, a sleeveless design, a pleated design, draped details, a long length and ruffled trim to the front and back.