A new essential for your nighttime routine, this silky satin eye mask helps block out light to promote more restful sleep. About KITSCH After moving to Los Angeles to pursue her design aspirations, Cassandra Thurswell founded KITSCH at age 25 by working long hours, hand-cutting and tying her own ponytail holders, and filling over a hundred Tupperware containers with her handcrafted earrings and necklaces. Today, KITSCH has evolved into a global lifestyle brand and an accessory powerhouse that's still driven by positivity and a feel-good purchase mentality.