Bikini briefs by Juicy Couture, We're all about that beach life, Tie fastening to sides, Brief cut. Pamela Skait-Levey and Gela Nash-Taylor founded Juicy Couture in 1997, adding LA luxe to its fun collections. Now encompassing a whole lifestyle brand, its signature styling reworks an edit of laid-back tracksuit separates, T-shirts and accessories.