A scent designed to celebrate the authenticity, vitality and diversity of women-flourishing in a natural, expressive and individual way. Blended by master perfumer Alberto Morillas, Gucci Bloom is created to unfold like its name, capturing the rich scent of a thriving garden filled with an abundance of flowers. Tuberose and jasmine combine with Rangoon Creeper-a unique flower discovered in South India that is being used for the first time in perfumery to create a rich fragrance that transports the wearer to an imaginary garden. The scent is presented in a lacquered bottle, reminiscent of porcelain, in a vintage powder pink shade with a Gucci label appliqué.#InBloom, Natural tuberose harvested from India, Jasmine bud extract, obtained through an exclusive method of co-extraction to impart a fresh green and petal scent on the skin , Rangoon Creeper, embodying the fragrance's concept and name, the slightly powdery floral scent is captured as the flower blooms from white and gradually darkens to pink, then red , 100ml


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