Joico Daily Care Treatment Shampoo 300ml Joico Daily Care Treatment Shampoo 300ml

JOICO DAILY CARE TREATMENT SHAMPOO 300mlWe think there's no reason a targeted, healing cleanser has to look, feel, or smell like something from the pharmacy. And that's why our Treatment Shampoo - specifically created to help alleviate scalp conditions, like dandruff, psoriasis, and seborrhea - gently cleanses; adds moisture and manageability; and handles the tough stuff with grace and easePerfect choice for: Ideal for those with scalp concerns (including dryness, itching, and sensitivity), who also want a shampoo gentle enough for everyday use.Contents: 1 x 300ml (Bottle)Here's how: Apply small amount to wet hair, lather and rinse. For more intensive scalp issues, reapply and let lather absorb for five full minutes before rinsing. (Note: Excessive flaking and itching may occur within the first five-to-seven days; this is normal for chronic scalp conditions. You'll see noticeable improvement after just two weeks of continuous used.)The inside secret: Super-effective Inositol - a natural conditioning agent that stimulates healthy skin tissue - is the star ingredient here. But we also add our exclusive Bio-Advanced Peptide Complex to protect and reconstruct the hair; Biotin to promote excellent blood circulation; and Jojoba and Safflower Oils to moisturize and draw away impurities.

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Joico Moisture Recovery Leave-In Moisturizer 300ml Joico Moisture Recovery Leave-In Moisturizer 300ml

JOICO MOISTURE RECOVERY LEAVE-IN MOISTURIZER 300mlFor dry hair... Leave in spray repairs cutuicle damage, imparts body and restores moisture balancing while detangling.Contents: 1 x 300ml (Bottle)

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Joico Color Balance Blue Shampoo 300ml Joico Color Balance Blue Shampoo 300ml

JOICO COLOR BALANCE BLUE SHAMPOO 300mlJoico's true-blue formula color-corrects on contact, instantly banishing those overly warm, orange tones that tend turn up in graduated dark hair that's been chemically lightened. Bonus: It preserves 89 percent of your precious hair-color for nearly eight full weeks by bonding to hair fibers like a new best friend.Benefits: Multi-Spectrum Defense Complex helps protect color against fading Bio-Advanced Peptide Complex delivers root-to-tip repair, protection, frizz-fighters, and shine with each and every useDirections: Massage into wet hair and allow the shampoo to absorb for three-to-five minutes, then rinse. Repeat the process two or three times per week, alternating with your regular shampoo.Contents: 1 x Color Balancing Shampoo 300ml

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Joico Power Spray (300ml) Joico Power Spray (300ml)

JOICO POWER SPRAY FAST-DRY FINISHING SPRAY 08-10 300mlOur pride and joy - and the product everyone in the industry is talking about. Imagine a hairspray that gives you ultra-firm hold... the finest aerosol mist that increases shine by 170%... saves your style from humidity... protects hair from heat styling... and lasts three days. Need more convincing? It actually offers a range of holding power (medium for your first pass) to full-on firm as you layer up. And after 72 hours, you can still move things around for the ultimate flexibility.Perfect choice for: Every hair type - from the finest strands (it won't weigh things down) to full-on thick manes (it will tame them).Contents: 1 x 300ml (Spray bottle)Here's how: Holding Finishing Spray 8-10 inches from hair, give a gentle pass over your entire 'do, or spritz in spots as a placeholder.The inside secret: Hats off to AquaLastik, our brilliant antioxidant/polymer blend that's activated by heat and light-with a hit from the blowdryer, flat iron, or even the sun, it springs into protective action.Hold: 8 9 10

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Joico Joifix Firm Finishing Spray 08 300ml Joico Joifix Firm Finishing Spray 08 300ml

JOICO JOIFIX FIRM FINISHING SPRAY 08 300mlThere are those moments in life - say, after a really intense session with an intricate updo, or time well spent with your hot rollers - when you need a forceful hairspray that just won't let you down; the kind of product designed to stand firm no matter how demanding the 'do. And this intense-hold non-aerosol Finishing Spray steps up to the plate every single time.Perfect choice for: All hair types and styles - our super-charged spray never backs down from a challenge, no matter how much holding power you need.Contents: 1 x 300ml (Spray bottle)Here's how: Not too much, not too little: Simply blowdry your hair; coif and primp to your heart's content; then spritz this non-aerosol formula over your finished style, holding it a good 12 inches from hair for perfect coverage.The inside secret: Panthenol - our favorite, Vitamin B5-based humectant - does a trifecta of duties: delivering moisture; shielding hair from pesky humidity; and adding a serious dose of shine. UV protectants guard against the ravages of sun exposure. And our exclusive Bio-Advanced Peptide Complex helps reconstruct the hair from cuticle to cortex.Hold: 8

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Joico K-Pak Color Restorative Styling Oil (100ml) Joico K-Pak Color Restorative Styling Oil (100ml)

JOICO K-PAK COLOUR THERAPY RESTORATIVE STYLING OIL 100mlSometimes, when folks hear the word oil, they run for the hills; after all, it's got that rep of weighing hair down and leaving it greasy. No worries here. Our brilliant hybrid version delivers all the high-powered punch of a professional conditioning treatment, with the most featherweight shine-meisters that give hair a healthy, lustrous finish.Perfect choice for: All hair types that want conditioning, smoothing, strengthening, and color protection. Isn't that pretty much everyone?Contents: 1 x 100ml (Bottle)Here's how: Emulsify a drop or two in your hands and apply to damp hair, starting from the ends up. Style and dry as usual... but then go back and add a tiny drop more for a one-two punch of shine.The inside secret: Quadrabond Peptide Complex attacks and heals the damaged sites of the hair structure; A trio of lush oils: argain, mankettie and evening primrose, that go in and provide moisture, strength, shine, and softness.

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Joico Moisture Recovery Conditioner Joico Moisture Recovery Conditioner

JOICO MOISTURE RECOVERY CONDITIONER 300mlFunny how wet hair can be dry; but, believe us, it can... especially after daily shampoos that zap locks of much-needed moisture. Fortunately, it only takes a minute for our intensely-hydrating Recovery Conditioner to come to the rescue and inject a whole lot of life back into tired, fried, and frizzy tresses; actually reducing breakage by 55%.Perfect choice for: Dry-to-extremely-dry hair that's dying for a drink.Contents: 1 x 300ml (Bottle)Here's how: Apply to freshly-washed hair; leave on for at least a minute; rinse; and be prepared for an immediate improvement in elasticity, styling responsiveness, smoothness, and shine.The inside secret: Marine botanicals, Sea Kelp, Brown Algae and essential minerals restore the hydrolipidic barrier and prevent dehydration in this exceptionally nourishing formula.

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Joico K-PAK Colour Therapy Shampoo Joico K-PAK Colour Therapy Shampoo

JOICO K-PAK COLOUR THERAPY SHAMPOO 300mlWhen you've shelled out big bucks for a color service - and finally nailed that perfect shade, shine, and intensity - the last thing you want is an ordinary shampoo that washes your investment right down the drain. Literally. And that's why we formulated a gentle cleanser that never strips your strands, and actually doubles the life of your hair-color's vibrancy and longevity. It's a breakthrough product that preserves and protects against future damage... all at the same time.Perfect choice for: All color-treated hair will benefit, but special perks for tresses that have been stressed (aka: double-processed; lifted more than two levels; or structurally weak).Contents: 1 x 300ml (Bottle)Here's how: The classic MO - lather, rinse, repeat. To pamper your color treated hair follow with Color Therapy conditioner.The inside secret: Quadrabond Peptide Complex multitasks here, by attaching to the damage sites of the hair structure, repelling external moisture that robs hair of color, and conditioning hair with nourishing Manketti Oil.

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Joico Power Whip (300ml) Joico Power Whip (300ml)

JOICO POWER WHIP WHIPPED FOAM 09 300mlWhen you're craving creamy, and you want to turn the volume way, way up, serve yourself a daily dollop of our finest styling foam. It's luxe, rich, and actually nourishing to hair... resulting in super-size density that even the feistiest humidity won't topple for a full 72 hours.Perfect choice for: All hair types - but fine, limp hair will thank you twice for feeding it a serving of Whipped Foam.Contents: 1 x 300ml (Foam bottle)Here's how: Like anything rich and delicious, a little goes a long way. Give it a good shake; dispense a small amount; then emulsify thoroughly through clean, damp hair.The inside secret: Thanks to one of our finest antioxidants, Plum Kernel Oil (stocked with Vitamins A and E), hair gets a dose of moisture, flexibility, and touchable fullness. AquaLastik provides protection against the intensity of heat styling.Hold: 9

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Joico Blonde Life Brightening Shampoo to Nourish and Illuminate 300ml Joico Blonde Life Brightening Shampoo to Nourish and Illuminate 300ml

JOICO BLONDE LIFE BRIGHTENING SHAMPOO 300MLThere’s nothing wrong with having a blonde moment. Especially if that moment is spent gently cleansing your highlighted hair with this extraordinary sulfate-free Brightening Shampoo - a satisfying experience that lifts away dirt and oil restores hair's optimal pH level banishes brass and produces a luscious lather that most sulfate-free shampoos simply can't muster. After a good rinse your comb will slide smoothly and easily through soft damp clean-as-a-whistle strands. How's that for fun?Perfect choice for: Any bleached double-processed or high-lifted blonde hair. The kind you get on purpose.Anionic surfactant molecules interact with dirt and oil particles trapping them in a bubble-like cocoon that gets swiftly rinsed away. An exotic blend of Polynesian and Tahitian Tamanu and Manoi oils hydrate fight frizz and bump up the shine resulting in exquisitely gleaming on-tone blonde hair.Directions: Saturate hair thoroughly with warm water then work in a good dollop of Blonde Life Brightening Shampoo gently massaging into a lather. Rinse and repeat if necessary.What you get: 1 x Shampoo 300ml

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Joico K-Pak Shampoo 300ml Joico K-Pak Shampoo 300ml

JOICO K-PAK SHAMPOO 300mlTo say that K-PAK shampoo cleanses your hair, is like saying a Chanel coat keeps you warm. Sure, it gets the grime out... but it also turns your cleansing into the first step of a reconstruction process specifically designed for hair that's been put through the ringer. Whether the culprit is overzealous thermal styling or harsh chemical services, our star shampoo actually restores hair's original condition, measurably increasing strength, and giving it a cloak of protection to fend off future damage.Perfect choice for: Fine hair (thanks to its low-molecular weight), as well as coarse, thick strands (thanks to a cream-based formula that's rich and substantial).Contents: 1 x 300ml (Bottle)Here's how: No rocket science here... just shampoo, rinse, and repeat, if you like. (We know you'll like.) Follow with K-PAK Conditioner for a great hair treat!The inside secret: Think of our formula as a missile on a mission. This hair healer goes right to the damaged areas of the cuticle, instantly filling in those lost amino acids, and restoring elasticity, strength and shine with a powerful combination of our best antioxidant, Bio-Advanced Peptide Complex; plus Keratin Silicone, Vitamin E, and Aloe.

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Joico K-PAK Colour Therapy Conditioner Joico K-PAK Colour Therapy Conditioner

JOICO K-PAK COLOUR THERAPY CONDITIONER 300mlYou can choose a shampoo that avoids stripping hair of beautiful, new color... but you'll double your efforts if you reach for our companion conditioner. It not only protects your color investment (which, we know, is not insignificant these days), but actually hydrates and repairs hair at the same time. How's that for therapy?Perfect choice for: Color-treated, structurally-weak hair that's been highlighted or lightened.Contents: 1 x 300ml (Bottle)Here's how: Shampoo as usual; then apply conditioner and leave on to do its magic for a full minute before rinsing.The inside secret: It's one simple bottle... but chockfull of high-tech ingredients, starting with our Quadrabond Peptide Complex, which attaches to the damaged sites of the hair structure to rebuild from the inside out. Keratin and Silicone lock in moisture, amp up shine, and seal the cuticle; antioxidants guard against environmental stresses; fatty acids balance moisture levels.

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Joico Color Balance Blue Conditioner 300ml Joico Color Balance Blue Conditioner 300ml

JOICO COLOR BALANCE BLUE CONDITIONER 300mlJoico's color-correcting conditioner instantly manages to neutralize nasty brassy tones, and preserves 89 percent of hair color for up to eight full weeks.Benefits: Multi-Spectrum Defense Complex helps protect color against fading Bio-Advanced Peptide Complex delivers root-to-tip repair, protection, frizz-fighters, and shine with each and every useDirections: Massage into freshly washed hair; leave on for one-to-three minutes, then rinse. Gentle enough to use daily.Contents: 1 x Color Balancing Conditioner 300ml

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Joico Instant Refresh (200ml) Joico Instant Refresh (200ml)

JOICO INSTANT REFRRESH DRY SHAMPOO 200mlWe sooo get it: There are days when a full-on shampoo just doesn't make the schedule. Or days when your hair just needs a little something-something... even if it's merely the scent of a freshly-washed coif. The answer, invariably, is our Instant Refresh Dry Shampoo...magic-in-a-can that literally brings hair back to life in seconds, zapping the greasies, and creating the same kind of volume you get after a wet wash.Perfect choice for: All of you. There's not a head in the world that wouldn't be thrilled with a spritz or two (or three) of this fast-drying aerosol formula. It delivers oomph to a whole host of hair types, including the fine, the fat, the thick, and the thin. Not to mention freshness that brings your style back to life.Contents: 1 x 200ml (Bottle)Here's how: Apply it in layers, starting at the scalp (the old, turn-your-head-upside-down move works wonders here). You'll be blown away at the volume... no dryer needed.The inside secret: Aluminum Starch, Willow, and Manuka Extracts absorb excess oil, allowing the product to brush out easily without residue, while extending longevity between those hair washes. Our Bio-Advanced Peptide Complex (big name, big job) actually targets and reconstructs damaged strands; and soy proteins add the gloss you get from the wet stuff.

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Joico Curl Controlling Anti-Frizz Styler for Pliable Curls (100ml) Joico Curl Controlling Anti-Frizz Styler for Pliable Curls (100ml)

JOICO CURL CONTROLLING ANTI-FRIZZ STYLER 100mlControls frizz and erratic curls for a bouncy finish.Directions: Apply a small amount to damp hair, starting at the ends. style.Contents: 1 x anti-frizz styler 100ml

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Joico Heat Set Blowout Perfecting Creme 150ml Joico Heat Set Blowout Perfecting Creme 150ml

JOICO HEAT SET BLOWOUT PERFECTING CREME 150mlPeople pay mega dollars for the perfect blowout; but we think you should also be able to nail the maneuver at home without the help of a pro. And that's exactly why we've put all the tricks of a good blow dry into a single, brilliant styling product: This all-in-one, Level 3-hold creme reduces your drying time, detangles and defrizzes the friskiest of strands; offers heat protection up to 450 degrees; plus, it layers easily with other styling products for the ultimate, weightless coif.Perfect for:All hair types... and especially those who want to look like they've made a trip to the salon each and every time they dry their own hair. (Bonus: You won't even need to wash daily, as HEAT SET prolongs and maintains your handiwork.)How to Use:Work a small dollop into the palms of your hands and distribute evenly throughout damp hairContents: 1 x 150ml CreamIngredients: bulAquaLastik, our genius antioxidant/polymer blend, creates a seal around each hair strand, protecting against heat damage, while repelling dirt so hair stays cleaner and fresher longer. Bio-Advanced Peptide Complex reduces breakage by 25 percent, while delivering supreme healthy shine.et

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Joico Color Balance Purple Conditioner 300ml Joico Color Balance Purple Conditioner 300ml

JOICO COLOR BALANCE PURPLE CONDITIONER 300mlBanishing disreputable brassy tones from platinum-blonde and silver hair, this yellow-mellower is also the queen of moisturizers, preserving your hair's vibrancy in the most majestic way.Benefits: Multi-Spectrum Defense Complex helps protect color against fading. Bio-Advanced Peptide Complex delivers root-to-tip repair, protection, frizz-fighters, and shine with each and every use.Directions: Massage into freshly washed hair; leave on for one-to-three minutes, then rinse. Gentle enough to use daily.Contents: 1 x Color Balancing Conditioner 300ml

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Joico Color Endure Violet Conditioner - Sulfate Free 300ml Joico Color Endure Violet Conditioner - Sulfate Free 300ml

For toning blonde/gray hair...A violet conditioner that continues the toning process of Color Endure Violet Shampoo by helping to maintain the hue of cool blond, highlighted, bleached or gray hair. Delivers an additional high level of violet dye to cancel yellow tones while conditioning hair. This violet conditioner will provide your hair with a bright tone and leave it hydrated, shiny and protected from environmental and physical damage.

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Joico Joimist Medium Styling & Finishing Spray 06 300ml Joico Joimist Medium Styling & Finishing Spray 06 300ml

JOICO JOIMIST MEDIUM STYLING AND FINISHING SPRAY 06 300mlThe blowout's perfect. And you want it to stay that way, without resorting to a bulletproof layer of hairspray that paralyzes great movement and flexibility. That's exactly the time to reach for our JoiMist Medium Styling and Finishing Spray... a right-down-the-middle hold that locks your look all day long; blocks humidity; adds shine; and still welcomes a brush at touch-up time.Perfect choice for: All hair types, all climates - but those who fight frizz on a daily basis will swoon.Contents: 1 x 300ml (Spray bottle)Here's how: Spray liberally, holding can 8-10 inches from your hair and watch it all fall perfectly into place. Want a firmer grip on things? Feel free to take another pass - this gem can be layered for extra holding power.The inside secret: U V protectants plus Bio-Advanced Peptide Complex - our exclusive blend of proteins that protect the cuticle - counteract thermal stresses; while Kukui Nut Oil and Panthenol supply loads of moisture, shine, and body.Hold: 6

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Joico K-Pak Thermal Design Foam 300ml Joico K-Pak Thermal Design Foam 300ml

JOICO K-PAK THERMAL DESIGN FOAM 300mlImagine a plush, cushiony styling foam that literally inflates hair with weightless volume - minus the crunchy nonsense that many mousses are known for. Then throw in an alcohol-free formula, plus ingredients that deliver exceptional body and bounce while protecting hair against damage. You get all of the above - and more - in one mighty can of K-PAK Design Foam.Perfect choice for: Any hair type needing body and volume with flexible, medium hold and a defense against dryness.Contents: 1 x 300ml (Foam bottle)Here's how: Work a good-size dollop into damp hair, then round-brush or diffuse to all new heights.The inside secret: K-PAK's unique Hair Protection System (it's packed with antioxidants) and our transformative Bio-Advanced Peptide Complex, work in tandem to protect hair from the inside out while supplying extraordinary volume.Hold: 5

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Joico Moisture Co+Wash Whipped Cleansing Conditioner for Dry Hair (245ml) Joico Moisture Co+Wash Whipped Cleansing Conditioner for Dry Hair (245ml)

JOICO MOISTURE CO+WASH WHIPPED CLEANSING CONDITIONER 245mlMoisture Co+Wash not only merges shampoo and conditioner into a conveniently single maneuver, but actually infuses dry, brittle hair with the kind of nourishing ingredients you normally get from a deep-conditioning treatment. The dispensing system uses 50 percent less product than other co-wash products. It is the perfect choice for dry, brittle, or undernourished hair of any type or texture and reduces breakage by up to 59 percent.The inside secret: Ultra-rich oils and butters—like Jojoba, Murumuru, and Shea– combine with resurfacing marine botanicals and minerals to deeply moisturize dehydrated hair, while restoring its hydro-lipid barrier to prevent dehydration and frizz.Directions: Hit the nozzle a couple of times and work the foamy cream into your thoroughly wet hair from roots to ends, then rinse. Use it interchangeably with Joico's regular Moisture Recovery line for the ultimate protection and convenience.Contents: 1 x Whipped Cleansing Conditioner 245ml

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Joico Blonde Life Brightening Conditioner for Illuminating Hydration and Softness 250ml Joico Blonde Life Brightening Conditioner for Illuminating Hydration and Softness 250ml

JOICO BLONDE LIFE BRIGHTENING CONDITOINER 250MLForget those dense overly heavy moisturizing treatments designed for bleach blondes. The lightness of a lotion and the power of a serum in this deeply nourishing Brightening Conditioner instantly revives blonde hair without weighing things down. Each highlighted strand is polished to a high gleam giving you the kind of champagne shine and detangling power that makes you feel bubbly all over.Perfect choice for: Any bleached double-processed or high-lifted blonde hair. The kind you get on purpose.Bio-Advanced Peptide Complex actually targets and reconstructs damaged strands; the naturally-occurring amino acid Arginine is replenished and an exotic blend of Polynesian and Tahitian Tamanu and Manoi oils hydrate and bump up that big-time blonde shine.Directions: Distribute a small amount evenly to freshly washed hair; allow to absorb for a full minute then rinse.What you get: 1 x Conditioner 250ml

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Joico K-Pak Clarifying Shampoo (300ml) Joico K-Pak Clarifying Shampoo (300ml)

JOICO K-PAK CLARIFYING SHAMPOO 300mlYou're a product junkie and need a hair detox. You shampoo once a week and want a formula that goes deep. You'd like to change your color big-time and greet that chemical service with the purest hair possible. It's times like this when our Clarifying Shampoo becomes your new best friend: Unlike most clarifiers on the market, ours doesn't suck the life out of delicate hair, but leaves it moisturized and shiny, while providing a unique smooth slip for wet combing.Perfect choice for: Everyone - even hard-core swimmers. Our lightweight formula won't overwhelm fine hair, yet is rich and nourishing enough to impact thicker strands; even those exposed to chlorine, minerals, and hard water.Contents: 1 x 300ml (Bottle)Here's how: Wet hair thoroughly (a full soak delivers the best results); apply and lather, leaving product on up to five minutes for optimal clarifying results. Rinse and follow with K-PAK Conditioner.The inside secret: To balance the powerful properties of a clarifying formula, we stock our shampoo with exclusive Bio-Advanced Peptide Complex - an exclusive blend of proteins that protects the hair from cuticle to cortex.

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Joico Style Reform (100ml) Joico Style Reform (100ml)

JOICO STYLE REFORM MATTE CLAY 08 100mlAre you one of those hands-on people? Us, too... and that's exactly why we developed what we like to refer to as our curl magnet. This genius, clay-based styler boldly holds where no clay has held before; it embraces every piece of your hair with a beautiful matte-like finish that moisturizes while it molds.Perfect choice for: Those hard-to-control manes. Trust us when we say that our Matte Clay will tame your texture into submission... calming those curls, training tendrils, and even allowing hair to run wild without a hint of frizz. This also works great on short styles to deliver a great piecy look.Contents: 1 x 100ml (Tube)Here's how: Work a small dollop into the palms of your hands, emulsifying it for easy application to damp or dry hair; then target those pieces that need a little firmness. Play, scrunch, move things around - we don't call this Reform for nothing.The inside secret: Natural Kaolin and Bentonite provide hold without the classic chalkiness of traditional styling clay; Vitamin E is our go-to ingredient for added moisture.Hold: 8

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Joico Curl Nourished Conditioner to Repair and Nourish Curls (300ml) Joico Curl Nourished Conditioner to Repair and Nourish Curls (300ml)

JOICO CURL NOURISHED CONDITIONER 300mlWeightlessly nourishes and rebuilds curls while combating frizz.Directions: For thick, coarse hair apply and leave in. For fine to medium hair, leave in 1 minute and then rinse.Contents: 1 x Conditioner 300ml

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Joico K-Pak Protect & Shine Serum 50ml Joico K-Pak Protect & Shine Serum 50ml

K-PAK Protect & Shine SerumDesigned for: damage repairBenefits: This shine serum, featuring K-PAK's Keratin Silicone Complex, protects, polishes and seals the cuticle while helping to prevent split ends and frizziness.Hair is left glossy, healthy and weightless.Nourishes and moisturizes hair as well as protects against further damage.

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Joico Moisture Recovery Treatment Balm 250ml Joico Moisture Recovery Treatment Balm 250ml

Moisture Recovery Treatment BalmDesigned for: thick/coarse dry hairBenefits: This intensive moisture treatment contains Hydramine Sea Complex as well as murumuru, olive and shea butters to aid in the recovery of hair's natural elasticity while soothing the cuticle and promoting softness and shine.Thick, coarse, dry and frizzy hair emerges revitalized, moisturized and smoothed with increased elasticity.Use 2-3 times a week, alternating with Moisture Recovery Conditioner.

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Joico Color Endure Conditioner - Sulfate Free 300ml Joico Color Endure Conditioner - Sulfate Free 300ml

JOICO COLOUR ENDURE SULFATE-FREE CONDITIONER 300mlThe biggest myth in the hair market these days? That all you need is a good shampoo to fight the fade of beautiful hair color. In fact, our non-stripping, highly-moisturizing Sulfate-Free Conditioner is just as key; it softens and protects your coif, while locking in the moisture that helps maintain true hue and vibrancy.Perfect choice for: Those with color-treated hair looking to preserve the integrity of both shade and depth.Contents: 1 x 300ml (Bottle)Here's how: Apply to freshly-washed hair; leave on for a full minute; then rinse and style as usual.The inside secret: Keratin Amino Acids bolster your strands with strength and hydration. Packed with antioxidants, green tea, and UV protectors to protect your locks from fading and tonal change.

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Joico K-Pak Conditioner 300ml Joico K-Pak Conditioner 300ml

JOICO K-PAK REPAIR CONDITIONER 300mlWe're on a mission to repair hair that's been assaulted by the rigors of, well, everything. Could be an obsessive relationship with your flat iron; or a few too many trysts with hot rollers; or going blonde, blonde, and blonder. But when the damage is done, K-PAK conditioner zeroes in on that ravaged cuticle, filling in the battle zones with moisture, silkiness, and strength so nothing tangles with your tresses again.Perfect choice for: Everyone. And we do mean everyone. Our unique lightweight formula won't overwhelm fine hair, yet is rich and nourishing enough to have impact on thicker strands.Contents: 1 x 300ml (Bottle)Here's how: After shampooing, apply to hair and leave on for a full minute, then rinse and rejoice. For the ultimate treatment follow with K-PAK Deep Penetrating Reconstructor.The inside secret: Our exclusive Bio-Advanced Peptide Complex is literally anchored on both ends by Amino Acids that specifically target the damaged areas; Keratin Silicone Complex (it's wonderfully weightless), locks in moisture, seals that repaired cuticle, and delivers intense shine and smoothness to your newly-protected hair.

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Joico JoiWhip (6% VOC) 300ml Joico JoiWhip (6% VOC) 300ml

JOICO JOIWHIP FIRM-HOLD DESIGN FOAM 07 300mlEvery artist needs their favorite tool... and that might very well be this oh-so-concentrated mousse, which is known to build extraordinary volume in any hair masterpiece you choose to create. Trust us, your work will shine and tower over the rest of them.Perfect choice for: All hair types crave JoiWhip Design Foam, but fine, limp locks are the most thankful.Contents: 1 x 300ml (Foam bottle)Here's how: Shake well, then squirt a conservative amount of product into your hands (this is an intense formula, folks - you don't need much), and distribute through damp hair. For curly definition, grab your round brush and watch those waves take shape.The inside secret: Forget those drying mousses; ours is stocked with Kukui Nut and Evening Primrose Oil, essential fatty acids that provide masses of moisture and protection.Hold: 7

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Joico Power Gel (250ml) Joico Power Gel (250ml)

JOICO POWER GEL SCULPTING GEL 10 250mlLove your style? Want to lock it down for a full 24 hours? This ultra-firm-hold, shine-boosting formula is our clear winner to get the job done-without a hint of the flaking, frizzing, parching, or stiffness that accompanies most gels on the market. Better yet: It actually shields hair from thermal damage. A definite 10...in every sense of the word.Perfect choice for: Fine or coarse hair - alcohol-free Sculpting Gel doesn't play favorites. It does the trick on layers that call for lift; longer tresses that need to be tamed; and waves that want to be held... in place.Contents: 1 x 250ml (Tube)Here's how: It's serious stuff and you don't need a lot... one good dollop worked through damp hair is all you need; follow it with rollers, bobby pins, a smooth comb-out, or spike it and your handiwork is set. Want to keep fiddling? Re-charge it with a few drops of water even after three full days.The inside secret: Opal Powder delivers dazzling iridescence and elasticity, while AquaLastik (our deep-sea antioxidant) protects strands from heat styling - all the way up to 450 degrees.Hold: 10

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Joico Daily Care Balancing Conditioner 300ml Joico Daily Care Balancing Conditioner 300ml

JOICO DAILY CARE BALANCING CONDITIONER 300mlWhy are we so partial to this humble everyday conditioner? Because beneath its unassuming trappings lies a light-as-air formula that instantly detangles and moisturizes your hair, imparting extraordinary shine, and eliminating static without a hint of build-up.Perfect choice for: Normal hair that wants to stay normal - our balancing formula knows exactly how much moisture to parcel out for optimal hydration.Contents: 1 x 300ml (Bottle)Here's how: Apply to freshly-shampooed hair; leave on for a full minute; rinse, and style to your heart's content.The inside secret: In addition to powerful Quadramine Complex, which reconstructs hair from cuticle to cortex, we've also added our exclusive Bio-Advanced Peptide Complex to protect hair from future damage; Sesame Seed Oil to help clear the scalp of daily toxins and impurities; plus soothing Aloe, for its hydrating properties.

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Joico Blonde Life Brightening Masque for Illuminating Hydration and Softness 150ml Joico Blonde Life Brightening Masque for Illuminating Hydration and Softness 150ml

JOICO BLONDE LIFE BRIGHTENING MASQUE 150MLMasques are for hiding things but it won't be your blonde hair once you've spent a few minutes with our brilliant blonde-brightening formula. This quick-rinse magician-of-a-treatment instantly hydrates softens and amps up your pale strands by neutralizing those nasty trace minerals that lead to dullness and yellowing. Nothing heavy nothing greasy just on-tone crystal-clear perfection here.Perfect choice for: Any bleached double-processed or high-lifted blonde hair. The kind you get on purpose.The inside secret: Bio-Advanced Peptide Complex actually targets and reconstructs damaged strands; the naturally-occurring amino acid Arginine is replenished and an exotic blend of Polynesian and Tahitian Tamanu and Manoi oils hydrate and bump up that big-time blonde shine.Directions: Apply several pumps one or more times per week as needed to damp freshly cleansed hair. Leave on for 3-5 minutes and rinse.What you get: 1 x Masque 150ml

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Joico Matte Grip (60ml) Joico Matte Grip (60ml)

JOICO MATTE GRIP TEXTURE CREME 60mlGet a grip! We're aware that this diligent styling product might sound a little... aggressive. But that's because our favorite clean-feeling creme doesn't shy away from its job: adding workable, malleable, matte-finish and control to hair that lasts - wait for it - a full three days.Perfect choice for: Any hair texture. (Seriously, how many texture cremes are so versatile that they can tackle thick strands but not weigh down the finer babies? We can't think of one.)Contents: 1 x 60ml (Jar)Here's how: Scoop a small dollop of this medium-hold formula onto fingertips, then work it thoroughly into hair, focusing on roots (if you want lift), or ends (if you want piece-y-ness). It's creamy and so easy to manipulate.The inside secret: AquaLastik - our amazing deep-sea antioxidant - uses a crystal-clear polymer blend to add unparalleled elasticity and shine to hair. We're talking 85% - better curl retention than anything you've seen before. Hold: 5

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Joico Humidity Blocker 150ml Joico Humidity Blocker 150ml

JOICO HUMIDITY BLOCKER FINISHING SPRAY 150mlThink: Washington DC in July. Florida after a mid-winter monsoon. Seattle... well, anytime it rains. That's when you'll be reaching for this brilliant bottle of Humidity Blocker - a serious humidity-buster that deposits an invisible shield over your fresh blowout, eliminating those I can't believe I even bothered to dry my hair today moments.Perfect choice for: The voluminous, the curly, and the Loyal-Friends-of-the-Flat-Iron will rejoice over our weightless wonder. Sure to become your Can't live without product.Contents: 1 x 150ml (Bottle)Here's how: Spritz this fine-mist aerosol 8-10 inches from hair before you leave the house, and you can literally kiss that future frizz goodbye.The inside secret: An undetectable protective barrier creates a buffer around each strand of hair, safeguarding it from the kinking effects of humidity and moisture.Hold: 2

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Joico Design Works Hair Shaping Spray (300ml) Joico Design Works Hair Shaping Spray (300ml)

JOICO DESIGN WORKS SHAPING SPRAY 03 - 300mlThey call it hair design for a reason. Creating style isn't just about a simple shampoo-and-blowdry. it's about a 'do with shape, flexibility, and the talent to spring right back into action, even after a late-day brushing. And that's why we're so devoted to our light-to-medium-hold Shaping Spray; it provides all of the above... with plenty of wiggle room to restyle and refresh.Perfect choice for: Quite frankly, anyone... but if you have the finest of hair, you'll love its gentle hold on you.Contents: 1 x 300ml (Bottle)Here's how: Try a light misting of this ultra-fine spray to keep things coiffed; take a second pass for extra staying power.The inside secret: Our unique resin system creates a brushable shield that protects hair from environmental stresses.

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Joico Daily Care Conditioner 300ml Joico Daily Care Conditioner 300ml

JOICO DAILY CARE CONDITIONER 300mlWe love the versatility of our Daily Care Conditioner - you can actually leave it in or rinse it out, depending on how much moisture you're seeking. (And even then, it will never weigh hair down or cause a case of the greasies). Bonus: Its unique slip-feel makes blowdrying a breeze.Perfect choice for: Normal-to-dry hair (especially anyone who has chemically-treated tresses) in need of moisture and shine in a low-maintenance, everyday formula.Contents: 1 x 300ml (Bottle)Here's how: Distribute a small amount evenly to freshly-washed hair; allow to absorb for a full minute, then rinse. For coarse hair types (and those who just love, love, love their flat irons), leave product in for added protection against dryness.The inside secret: There's a lot of good stuff going on here... Tea Tree Oil to clear the scalp of impurities; Almond Glycerides to provide that slip-and-slide manageability; Starflower Oil for shine; and Bio-Advanced Peptide Complex to protect and restore the health of the cuticle.

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Joico K-Pak Protective Hairspray 55% 300ml Joico K-Pak Protective Hairspray 55% 300ml

JOICO K-PAK PROTECTIVE HAIRSPRAY 55% 300mlLooking for that perfect-for-any-day finishing spray that gives you just the right amount of hold? The kind that still allows you to play, fiddle, and tweak your style after you've spritzed on a layer or two? One that even throws in some heat protection so you can bypass breakage? With our K-PAK Protective Hairspray, you're there.Perfect choice for: Fragile strands seeking a medium-hold hairspray with TLC.Contents: 1 x 300ml (Spray bottle)Here's how: Mist generously onto hair for dependable, flexible hold... or try it in tandem with your flat iron to protect each section against thermal damage.The inside secret: We added Bio-Advanced Peptide Complex, our famous protein-stocked repair formula, to maximize protection and reconstruction for each and every strand of hair; antioxidants and botanical moisturizers provide extra nourishment.Hold: 4

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Joico JoiGel Medium 250ml Joico JoiGel Medium 250ml

JOICO JOIGEL MEDIUM STYLING GEL 04 250mlYou want hold. You want shine. You want pliability and movement. But you don't want someone saying, Hey, you've got product in your hair. Which is exactly why you will adore our right-in-the-middle Styling Gel, designed to deliver just the right stuff-plus moisture, body, and volume-in one fell swoop.Perfect choice for: All hair types that need moderate control without stiffness (it loves layers, and craves curls).Contents: 1 x 250ml (Tube)Here's how: Apply a small amount to hands and work evenly through damp hair.The inside secret: Panthenol (a moisturizing Vitamin B derivative) is responsible for the shine; UV protectants and our Bio-Advanced Peptide Complex make sure it stays that way.Hold: 4

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Joico Body Luxe Conditioner 300ml Joico Body Luxe Conditioner 300ml

JOICO BODY LUXE VOLUMIZING CONDITIONER 300mlMost plumping conditioners bulk you up, but they can also weigh you down, which is the last thing a head of fine hair wants to hear. Our luxurious formula manages to give you all the lift and dimension you're looking for, while leaving hair bouncy, buoyant... and tangle free.Perfect choice for: Fine-to-normal hair types who want to be in a weight class all their own.Contents: 1 x 300ml (Bottle)Here's how: After cleansing with our Volumizing Shampoo, apply conditioner, leave in for one minute, then rinse thoroughly. You'll feel - and see - results immediately. How's that for an effective program?The inside secret: Our zero-weight Oat Protein Complex (the staple of any bodybuilder's hair diet) combines two powerful Proteins and Amino Acids that work in tandem to thicken strands and leave hair fully moisturized. Bio-Advanced Peptide Complex helps reconstruct and heal any damaged spots.

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